How Is Serum Different to Moisturiser?

Serums and moisturizers are both skincare products, but they serve different purposes and have distinct formulations. Here are the key differences between serums and moisturizers:

Consistency and Texture: Serums typically have a lightweight and thin consistency, whereas moisturizers have a thicker and creamier texture. Serums are formulated with smaller molecules, allowing them to penetrate deeper into the skin. Moisturizers, on the other hand, create a protective barrier on the skin's surface to lock in moisture.

Ingredients: Serums are often concentrated with active ingredients such as antioxidants, vitamins, peptides, or hyaluronic acid. These ingredients are intended to target specific concerns such as brightening, firming, or hydrating the skin. Moisturizers, on the other hand, contain a mix of hydrating ingredients, emollients, and occlusives that help hydrate and seal in moisture.

Function: Serums are designed to deliver targeted treatments and address specific skincare concerns. They are formulated to penetrate deep into the skin and deliver a high concentration of active ingredients. Serums can help address concerns like wrinkles, uneven skin tone, or dullness. Moisturizers, on the other hand, are primarily intended to provide hydration, nourishment, and protection to the skin. They help maintain the skin's moisture balance and prevent water loss.

Application Order: Serums are typically applied before moisturizers in a skincare routine. This allows the active ingredients in the serum to penetrate the skin first and be followed by a moisturizer to seal in the serum and provide additional hydration.

Personalization: Since serums are highly concentrated and formulated to target specific concerns, they offer more customization options for addressing individual skincare needs. Moisturizers, on the other hand, are more generalized and can be tailored to different skin types but may not offer as specific or targeted benefits as serums.

It's important to note that both serums and moisturizers play essential roles in a skincare routine, and they can complement each other. Serums deliver concentrated active ingredients, while moisturizers provide hydration, protection, and seal in the benefits of serums. Incorporating both into your skincare routine can help address various skincare concerns and maintain healthy, well-hydrated skin.



Photo by Tima Miroshnichenko:

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